http://www.behance.net/simanthafox
http://www.simanthafox.com/
Simantha Fox is a designer from San Francisco who takes a focus on Art Direction, Advertising and Creative Direction. I really love this piece of Lego advertising that she has designed. The idea is so simple but it works so well. She has captured Lego's main selling point in the fact that you can build anything with Lego. Nothing is impossible. I am going to be creating a campaign based on building dreams and nostalgia so this has really helped me to think more simply about my designs and making them effective.
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