I have been looking into making gift bags for the Frui products, they would be what is used in the small boutique shop for the customer to take the products home in. I wanted something that was very simple but elegant and show off how sophisticated the brand is. Here are some initial ideas for the bags. I was thinking of having them on a white stock with just the logo on the front and then have a repeated pattern of the fruit illustrations on the inside to add colour and to link back to the packaging.
I think the bag with the full logo on works best, this one looks a bit empty and because it doesnt have the full logo on, it may cause some confusion.
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