UK Greetings/ POS stand

As one of my deliverables I have designed a POS stand for the cards for a shop environment. This was a good way to research into different types of POS stands.

The template was taken from a packaging book and its a very simple net that once cut out, should fold and support itself. The design on the POS stand is very simple as I didnt want it to detract from the cards. I have used the little red love heart dotted all over the stand, with the logo in the centre. The little red love hearts will be foiled so that they link directly to the foiled love heart on the cards and other products.

These pictures were taken for submission boards, some of which have been edited and some havent. The bottom photo shows the POS stand with the cards and gift boxes in, this photo will be used on a submission board. Whilst the other two show the POS stand on its own and a close up of the logo.