Friday 10 May 2013

Swatch/ Launch event invites

I have been mocking up some launch event invites for the Swatch Doodle range, Ive designed a few different ones so that there would be a variety to give out.


I have been looking at different ways of laying out the type on the invite, I have made these ones a lot simpler just so there is a range of different invites.


I think that all of the type in the centre of the invite will work well, but at this size it doesnt look right.


Making all the type justified has worked really well, its all centred but the dark blue type at the bottom is a little hard to read so Im going to change the opacity of the doodle.


This is the opacity at 80% on the doodle, it makes the type a lot more readable.



These are the other two designs, they again will have foiling on them to give them a sense of exclusivity.

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